Residential Developer Lead Generation: The Vision That Was 22 Years Ahead of Its Time
In 2010, one of the Southeast's biggest land developers called me with a vision for capturing buyers that most companies still have not figured out. Here is what he understood — and what it means for residential developer lead generation today.
5 Ideas to Improve a Developer’s Sales Process
Five tactical improvements any residential developer can make to a sales process this week to convert more research-phase buyers into reservations.
5 Strategies to Sell More Units in Your Next Release
Five practical strategies a residential developer can apply to a release schedule to sell more units faster, without dropping prices.
The 5 Marketing Books a Residential Developer Should Read First
The five marketing books that hold up best for a residential developer building a brand that sells out projects without burning ad budget.
Secrets of the Millionaire Mind: Lessons for a Developer’s Growth
T. Harv Eker's mindset principles applied to building a regional residential development company that compounds over decades.
Originals: 6 Ideas for the Developer Who Wants to Build Differently
Adam Grant's Originals adapted for residential developers who want to do more than copy the national builder playbook.
How to Win in Business: Lessons for a Residential Developer
Jack Welch's principles applied to running a regional residential development company. People, candor, simplicity.